What turns a normal restaurant franchise into a beloved brand? Besides having great food, a lot of great revenue, and prime locations, beloved brand have a separate “it” factor that allows them to thrive no matter what hardships.
That special factor oftentimes is a relation to your customers. Many beloved brands find ways to give back and connect with their communities. If you are looking for ideas of how to connect with customers in a meaningful way, read this article for inspiration.
Read the full article here: https://www.qsrmagazine.com/news/burger-king-awards-3-million-scholarships
