One of the best ways to keep your restaurant relevant is by understanding trends. This can be done by keying into social media and learning which types of foods people are sharing with their friends.
Another way you can predict social trends is by looking at patterns of tourism and immigration. If you know a certain culture is having an influx, catering to their palettes puts you ahead of the game.
If you are looking for a great way to understand your customer base, read this article today!
Read the full article here: http://www.bighospitality.co.uk/Business/Birmingham-named-UK-s-fastest-growing-tourist-destination