{"id":10665,"date":"2016-12-13T04:00:13","date_gmt":"2016-12-13T12:00:13","guid":{"rendered":"http:\/\/localhost\/premierfoodsafety_OLD\/?p=10665"},"modified":"2016-12-13T04:00:13","modified_gmt":"2016-12-13T12:00:13","slug":"diners-more-loyal-to-restaurants-with-free-wifi","status":"publish","type":"post","link":"https:\/\/premierfoodsafety.com\/blog\/diners-more-loyal-to-restaurants-with-free-wifi\/","title":{"rendered":"Diners more &#8216;loyal&#8217; to restaurants with free WiFi"},"content":{"rendered":"<style>\ndiv#keypoints {\n  margin-left: 2em; margin-top: 0.5em;\n}\nli#takeaway1, li#takeaway2, li#takeaway3 { \n}\np#quote {\n  background-color: #AFEEEE; color: #333333; padding: 1em; margin-top: 0.5em; font-style:italic;\n}\n<\/style>\n<div class=\"richsummary\">\n<p id=\"abstract\">Despite the popularity of no phone zones in venues, four in ten people said they always log in to the Wi-Fi when out for a drink or meal. Just over a third of customers surveyed said being able to access special offers via Wi-Fi would make them a more loyal customer, while 45 per cent said being offered incentives to pay online would do the same.<\/p>\n<p>Key Takeaways:<\/p>\n<ul id=\"takeaways\">\n<li id=\"takeaway1\">According to a survey of 1,000 people by marketing firm Purple, 60 per cent of diners said being given internet access would increase their loyalty to a restaurant.<\/li>\n<li id=\"takeaway2\">Gavin Wheeldon, CEO of Purple, said venues should use their smart-phone addicted customers as an opportunity to boost business.<\/li>\n<li id=\"takeaway3\">Just over a third of customers surveyed said being able to access special offers via WiFi would make them a more devoted customer, while 45 per cent said being offered incentives to pay online would do the same.<\/li>\n<\/ul>\n<p id=\"quote\">&#8220;Just over a third of customers surveyed said being able to access special offers via WiFi would make them a more devoted customer, while 45 per cent said being offered incentives to pay online would do the same.&#8221;<\/p>\n<p id=\"source\"><a target=\"_blank\" href=\"http:\/\/www.bighospitality.co.uk\/Business\/Diners-more-loyal-to-restaurants-with-free-WiFi?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed%3A+bighospitality%2Fnews+%28BigHospitality%3A+Latest+News%29\" rel=\"noopener\">http:\/\/www.bighospitality.co.uk\/Business\/Diners-more-loyal-to-restaurants-with-free-WiFi?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed%3A+bighospitality%2Fnews+%28BigHospitality%3A+Latest+News%29<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Despite the popularity of no phone zones in venues, four in ten people said they always log in to the Wi-Fi when out for a drink or meal. Just over a third of customers surveyed said being able to access special offers via Wi-Fi would make them a more loyal customer, while 45 per cent [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8161,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"_links":{"self":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts\/10665"}],"collection":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/comments?post=10665"}],"version-history":[{"count":0,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts\/10665\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/media\/8161"}],"wp:attachment":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/media?parent=10665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/categories?post=10665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/tags?post=10665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}