{"id":14479,"date":"2017-11-16T10:00:09","date_gmt":"2017-11-16T18:00:09","guid":{"rendered":"http:\/\/localhost\/premierfoodsafety_OLD\/?p=14479"},"modified":"2017-11-16T10:00:09","modified_gmt":"2017-11-16T18:00:09","slug":"how-effective-was-taco-bells-world-series-promotion","status":"publish","type":"post","link":"https:\/\/premierfoodsafety.com\/blog\/how-effective-was-taco-bells-world-series-promotion\/","title":{"rendered":"How Effective Was Taco Bell\u2019s World Series Promotion?"},"content":{"rendered":"<div class=\"shortabstract\">\n<p id=\"abstract\">This year Taco Bell ran a promotion celebrating the World Series offering free tacos based on stolen bases. Research on this promotion showed that while there was increased traffic to Taco Bell, the effect was 17% less than the previous year. Some markets, such as Houston, saw a greater increase in traffic, but even there it was less than the previous year. No exact answer has been provided as to why this is the case, but it is speculated that McDonalds may have taken some of the market share.<\/p>\n<p><span id=\"readmoretext\">Read more: <\/span><a id=\"source\" target=\"_blank\" href=\"https:\/\/www.qsrmagazine.com\/news\/how-effective-was-taco-bell-s-world-series-promotion\" rel=\"noopener\">How Effective Was Taco Bell\u2019s World Series Promotion?<\/a><\/p>\n<\/div>\n<div id=\"task_trail\" style=\"display:none\">(abstract 3BS6ERDL937G6URF55DQYXI1C6O6DN 3NLZY2D53PPU18WKNXUEBZ3IUKAQLH A1NGTNUGSQ8TXM)<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This year Taco Bell ran a promotion celebrating the World Series offering free tacos based on stolen bases. Research on this promotion showed that while there was increased traffic to Taco Bell, the effect was 17% less than the previous year. Some markets, such as Houston, saw a greater increase in traffic, but even there [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8109,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"_links":{"self":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts\/14479"}],"collection":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/comments?post=14479"}],"version-history":[{"count":0,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts\/14479\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/media\/8109"}],"wp:attachment":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/media?parent=14479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/categories?post=14479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/tags?post=14479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}