{"id":6705,"date":"2015-12-21T17:06:51","date_gmt":"2015-12-22T01:06:51","guid":{"rendered":"http:\/\/localhost\/premierfoodsafety_OLD\/?p=6705"},"modified":"2015-12-21T17:06:51","modified_gmt":"2015-12-22T01:06:51","slug":"mcdonalds-enters-new-market-with-corner-cafe","status":"publish","type":"post","link":"https:\/\/premierfoodsafety.com\/blog\/mcdonalds-enters-new-market-with-corner-cafe\/","title":{"rendered":"McDonald\u2019s Enters New Market with Corner Cafe"},"content":{"rendered":"<p class=\"p1\">All the current data about consumer restaurant preferences shows that business will continue to migrate towards healthier food option. McDonald\u2019s is definitely pay attention to these trends, and is developing several strategies to adapt to them.<\/p>\n<p class=\"p1\">One intriguing concept that McDonald\u2019s is testing out is the Corner Cafe brand. The company soft-launched this concept with one location in Sydney, Australia. This single location is a great space for McDonald\u2019s to test out new, healthier meal options and see how they can adapt their quick service model to more upmarket fare.<\/p>\n<p class=\"p1\">The Corner Cafe\u2019s menu is constantly changing as McDonald\u2019s tests out new ideas. The cafe features fancier drinks than McDonald\u2019s other brands, with baristas handcrafting coffee beverages and serving up craft sandwiches. The food options are reminiscent of Starbucks and other coffee chains that are seen as being slightly more upscale than McDonald\u2019s, leaning heavily on sandwiches with fresh and healthy fillings.<\/p>\n<p class=\"p1\">McDonald\u2019s is trying to future proof its business by creating the type of store quick service customers will want to visit decades from now. The Corner Cafe may represent McDonald\u2019s prediction for what quick service will look like in 2025.<\/p>\n<p class=\"p1\">Read the full article here: <a href=\"http:\/\/www.qsrweb.com\/blogs\/business-intelligence-spurs-future-lab-innovation-at-mcdonalds-corner-cafe\/\" target=\"_blank\" rel=\"noopener\">Business Intelligence Spurs \u2018Future Lab\u2019 Innovation at McDonald\u2019s Corner Cafe<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>McDonald\u2019s is always trying to stay on top of food trends and predict what customers will want to eat in the future. The company;s one-off Corner Bakery concept in Sydney, Australia is a space where McDonald\u2019s can experiment with creating healthy, upscale items that appeal to modern consumers. <\/p>\n","protected":false},"author":2,"featured_media":8121,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"_links":{"self":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts\/6705"}],"collection":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/comments?post=6705"}],"version-history":[{"count":0,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/posts\/6705\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/media\/8121"}],"wp:attachment":[{"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/media?parent=6705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/categories?post=6705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/premierfoodsafety.com\/blog\/wp-json\/wp\/v2\/tags?post=6705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}