Published September 6, 2017

3 Tips from a Corporate Executive Turned Franchisee

Deb Lutz was in executive corporate roles for almost her entire life. She was always dreaming of having her own business and went after the dream. She found a franchise called b.good which she traveled to their head quarters and fell in love. After much success and hard work she is working on opening her fifth store. She has not had it all easy, without knowing anything about restaurants and with a daughter that has a genetic disorder; Deb Lutz has worked to get her restaurants going from the ground up.

Key Takeaways:

  • Deb Lutz wanted to get out of corporate life, and b.good was a good fit for her.
  • She had good business skills, and tried to learn every little detail of foodservice and marketing, starting at the bottom.
  • Learning sourcing, from procuring locally grown foods to getting the right people for the right jobs, has been a great asset.

“I had a 20-year career in corporate America and decided I was done and wanted to do something on my own.”

Read more: https://www.qsrmagazine.com/franchising/3-tips-corporate-executive-turned-franchisee

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