Published January 30, 2015
This July a ban on the use of foam packaging will go into effect in New York City. Food and drink providers that have been using polystyrene foam (also called styrofoam) will need to find different materials with which to serve their products.
The foam has been determined a hazard to wildlife and not recyclable. New York City’s waste program has had trouble dealing with the nearly 30,000 tons of expanded polystyrene waste from the city in 2014.
Read the full article here: New York restaurants scramble for alternatives after city bans foam packaging
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Published January 30, 2015
With the new FDA regulations requiring many restaurants to list calorie counts taking effect at the end of the year, now is the perfect time to redesign your menu. Your menu is second only to the server as a selling tool, and it’s one you have complete control over. These tips from FSR Magazine’s Guide to Menu Design can help you redesign your menu so it communicates exactly what your establishment is all about.
Before you start planning a new menu design, start with your restaurant’s mission and objective. What idea are you trying to get across to your customer? Play to your strengths and think about what foods you’re known for.
Fewer menu options are generally associated with higher quality. Slimming your menu to your best items allows your chefs to focus on making the food the best it can be. Emphasize freshness and sustainability to capitalize on those trends.
Color scheme, spacing, typography, white space and description play an important part in all menus. They should be easy to read and easy to navigate. Advanced menus add photos, design elements and infographics. Items with photos sell 30% more, so use them strategically to highlight favorites.
For many more tips, read the full article here: The Guide to Menu Design
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Published January 30, 2015
Patent trolls are companies that purchase patents for the sole purpose of threatening businesses with infringement claims. Usually these patents are general and or vague, and they often target technology. POS systems, smartphone apps, and digital menus could be vulnerable to attack.
A coalition called United for Patent Reform, formed by the National Retail Federation, is fighting to enact legislation to stop the patent trolls from harassing businesses. Legal costs when battling patent trolls can be very high.
Read the full article here: Why operators need to know about patent trolls
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