Published January 4, 2016
What image does the term “flat beer” conjure up in your mind? Is it the sad, gross leftovers you find the night after a party, unconsumed and unloved? While many varieties of beer are indeed unappealing when served sans bubbles, some visionary brewers in North America are creating bold, strong beers that offer delicious flavor profiles without relying on fizz.
Most of the non carbonated beers available in North America are super-strong brews that are more reminiscent of brandy or whisky than traditional beer. Sam Adams’ Utopias, at 28 percent ABV, tastes somewhat like sherry or VO Cognac, with oxidized notes that neatly complement its grainy flavor. Scotland’s Brew Dog one-ups Utopias with a 55 percent ABV and a flavor that calls to mind Dutch genever or eau-de-vie.
Although the idea of flat beer might seem scary to Americans so used to super-carbonated beers, flat brews have long been popular in some other parts of the world. In Belgium, wild-fermented Lambics pack a fruity, sour flavor that doesn’t need fizz to be delicious. If your business prides itself on being on the cutting edge of the craft beer revolution, consider stocking a flat beer or two; they’re really something special.
Read the full article here: Craft Brewers are Leading the Flat Beer Trend, In a Good Way
Published January 4, 2016
McDonald’s stores across America are in the process of installing new digital menu boards that monitor changes in the weather to generate climate-customized suggestions. The boards use data about which items sell better depending on whether it’s hot or cold outside to highlight certain menu items. They also automatically rotate through different sets of suggestions depending on the time of day. Every U.S. McDonald’s location will use the new DMBs by the end of 2016.
Read the full article here: New McDonald’s Digital Menu Boards Making Weather Recommendations Based on Weather
Published January 4, 2016
Domino’s Pizza reports that they have purchased the German chain Joey’s Pizza for 79 million euros. Joey’s has 212 stores in Germany, making it the largest pizza chain in the world’s fourth-largest pizza market. The Joey’s acquisition is a strategic move that will allow Domino’s to take advantage of the smaller chain’s local expertise in Europe. With the addition of the Joey’s stores Domino’s now operates around 775 stores in Europe. The chain hopes to grow that number to between 1,500 and 2,500 in the long term.
Read the full article here: Domino’s Acquires German Chain Joey’s Pizza
Flat Beer is Bubbling Up in the Booze Industry
Most of the non carbonated beers available in North America are super-strong brews that are more reminiscent of brandy or whisky than traditional beer. Sam Adams’ Utopias, at 28 percent ABV, tastes somewhat like sherry or VO Cognac, with oxidized notes that neatly complement its grainy flavor. Scotland’s Brew Dog one-ups Utopias with a 55 percent ABV and a flavor that calls to mind Dutch genever or eau-de-vie.
Although the idea of flat beer might seem scary to Americans so used to super-carbonated beers, flat brews have long been popular in some other parts of the world. In Belgium, wild-fermented Lambics pack a fruity, sour flavor that doesn’t need fizz to be delicious. If your business prides itself on being on the cutting edge of the craft beer revolution, consider stocking a flat beer or two; they’re really something special.
Read the full article here: Craft Brewers are Leading the Flat Beer Trend, In a Good Way
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