Published January 11, 2016
There are some things that never change in the catering business, but some things require updating every few years. You’re always going to need warmers, risers, tables and trays, but if you’re actually using the same versions of these as you did a decade ago you’re sorely in need of an update. Too many restaurants do their catering services with dishwater and presentation straight out of the 90’s, and their stodgy service may be costing them business.
Elevation is key when presenting a catering spread attractively, but the old-school look of risers covered with bunched tablecloth is out. Instead, try to find sleek metal risers or rustic wooden crates. Stay away from Velcro stick-on skirting at all costs, and take time to re-evaluate your service staff’s costuming—if they’re still in tuxedos, you might have some clothes-shopping to do.
Overall, just keep in mind that stuffy and formal are out, and dressed-down cool is in. Don’t be afraid to get playful with your displays, and strive for authenticity rather than for an antiquated sense of “class.”
Read the full article here: Is Your Catering Current and Cool?
Published January 11, 2016
Millennials have earned a reputation as a picky and fickle generation, and these tendencies extend to their choice in restaurants. To appeal to this important demographic, you’ll need to avoid being boring at all costs. This applies to everything from the words you use on your menu to the customization options for your food to the way you present dishes. Make sure to use social media effectively, and don’t be afraid to flaunt high-quality ingredients; Millennials have shown themselves to be quite willing to pay for quality.
Read the full article here: 6 Ways to Attract Millennials to Your Restaurant
Published January 11, 2016
Chick-Fil-A is ditching a bit of its Southern heritage in order to line up better with customers’ preferences for healthy items. The chain will be replacing their classic coleslaw with a superfood salad containing kale, broccolini, nuts and dried cherries. The new nutritious side was created with the help of James Beard Award nominee Ford Fry. Chick-Fil-A has long been a leader in giving customers healthy options; the chain was the first quick service brand to offer a fruit cup as a side and the first to offer a grilled Kids Meal entree.
Read the full article here: Chick-Fil-A Rings in New Year With ‘Superfood’ Side
It Might Be Time to Update Your Catering Style
There are some things that never change in the catering business, but some things require updating every few years. You’re always going to need warmers, risers, tables and trays, but if you’re actually using the same versions of these as you did a decade ago you’re sorely in need of an update. Too many restaurants do their catering services with dishwater and presentation straight out of the 90’s, and their stodgy service may be costing them business.
Elevation is key when presenting a catering spread attractively, but the old-school look of risers covered with bunched tablecloth is out. Instead, try to find sleek metal risers or rustic wooden crates. Stay away from Velcro stick-on skirting at all costs, and take time to re-evaluate your service staff’s costuming—if they’re still in tuxedos, you might have some clothes-shopping to do.
Overall, just keep in mind that stuffy and formal are out, and dressed-down cool is in. Don’t be afraid to get playful with your displays, and strive for authenticity rather than for an antiquated sense of “class.”
Read the full article here: Is Your Catering Current and Cool?
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