The Guy Fieri Effect

A website that covers the restaurant industry has a story on what happens to restaurants after they are featured on a popular television series devoted to food. The story notes that although the coverage is only for a few minutes, the show recorded eleven hours of footage a day over two days. The owners said their business took off immediately, with customers rushing in the very next day. One restaurant saw a 20% uptick in sales. The owners all said the tv host was great to work with.

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