Published November 21, 2017
While a lot of small business owners, such as restaurateurs, have Facebook pages, not all are utilizing them in the best possible way. Properly implemented and managed, social media can yield useful returns for your bottom line. Most settle for simply using these channels to bombard anyone listening with raw advertising and pleas for customers to come visit. Social media users engage with loyalty and things that feel real. With the right techniques, listeners and readers can be turned into customers.
- A lot of restaurant owners have a Facebook page, but few say they’re receiving any benefit to their business from it.
- Many restaurants try to use social media to blast advertising at consumers, rather than trying to connect with them to build presence.
- Social media is all about networking; without readers willing to talk to others about you, the pages or tweets aren’t helping you as much as they could.
“Too many restaurants are using Facebook and Twitter as a vehicle to send messages to their fans pimping (discounting) their product.”
Read more: http://www.restaurantmarketing.com/blog/2014/05/restaurant-marketing-using-social-media-to-bribe-customers.html
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Published November 21, 2017
There is a Dining Concierge services available that was put into place by disabled veterans. This service is used through Messenger and lets people who are interested in your restaurant, or want to know more, find out that information. This might be reservations, menu items, pricing, location, etc. All of this allows restaurants to reach more customers and have information on hand that will answer any questions, even if it’s live person feedback, so that a customer will be more apt to visit the restaurant instead of going somewhere else.
Read more: Give Customers Full Access to Your Restaurant’s Details with Waitbusters’ 24/7 Dining Concierge
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Published November 21, 2017
Creating Passion Driven Teams is a new ebook by Dan Bobinski. With twenty years of experience in consulting, Bobinski has studied best practices and tapped into the latest research in neuroscience to organize it all for you. The book offers methods and procedures utilized by organizations and key individuals that have been shown to produce employees to remain interested and invested in your business operations. Motivation doesn’t have to mean you’re manipulating people; and with the right environment, workers will shoot for excellence of their own accord.
Read more: Free EBook – Creating Passion-Driven Teams
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Published November 21, 2017
The House has passed a joint employer bill, which aims to save a local business. The act is called the Save Local Business Act. It was passed on November the 7th. It aims to prevent the NLRB from holding businesses liable for labor law violations that are committed by contractors or franchisees. There are many different things that are going on behind the scenes like protecting how small businesses run their businesses independent of their franchisee or contractor.
- Small businesses in the past could be held liable for actions taken by those working with, or for them, like franchisees or contractors.
- The passage of a recent bill in the House of Representatives relieves some of the burden that had been placed on them.
- It appears that this bill was supported by both Republicans and Democrats within the House of Representatives.
“We’ve worked with Congress to pass this legislation and protect how small operators run their businesses independently of their franchisees and contractors.”
Read more: https://www.restaurantnewsresource.com/article97260.html
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Restaurant Marketing: Using Social Media To Bribe Customers
While a lot of small business owners, such as restaurateurs, have Facebook pages, not all are utilizing them in the best possible way. Properly implemented and managed, social media can yield useful returns for your bottom line. Most settle for simply using these channels to bombard anyone listening with raw advertising and pleas for customers to come visit. Social media users engage with loyalty and things that feel real. With the right techniques, listeners and readers can be turned into customers.
Key Takeaways:
“Too many restaurants are using Facebook and Twitter as a vehicle to send messages to their fans pimping (discounting) their product.”
Read more: http://www.restaurantmarketing.com/blog/2014/05/restaurant-marketing-using-social-media-to-bribe-customers.html
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