Published November 23, 2017
Small restaurants outnumber brand specific large scale restaurants by far, but they do not always bring in as much revenue. With the utilization of web content specifically targeted towards what the consumer wants the smaller restaurants will be able to boost sales and customer attendance. There are templates available to help small restaurants become more appealing, online, to the consumer database which in turn brings the customers into the restaurant. A website or page dedicated to the restaurant that consistently posts informative articles is a boost.
- Most restaurants are small operations that employ less than fifty workers per location.
- Marketers and content creators are targeting more business to business transactions, which include restaurants.
- A good web presence can help a restaurant build a brand through customer connections, rather than advertising.
“Web content does not only make businesses more trustworthy to a customer, it also makes them more worthy of being shared. That can translate to more Web traffic, which can boost brand recognition and entice clients to give the business a try.”
Read more: https://www.qsrmagazine.com/outside-insights/how-small-restaurants-can-compete-web-content
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Published November 23, 2017
OpenTable, which is the top provider of online reservations did a nearly year long statistic of the best group dining restaurant across the nation. There were multiple states that had quite a few winners, but it seems that New York took the cake. Chicago came in second. The results were tallied from over 10 million reviews across the nation. Taken into account were all types of cuisine and establishments, but those that were on the list all shared the common traits of hospitality, a great menu, and the ambiance of the restaurant itself.
Read more: The 100 Best Restaurants for Group Dining
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Published November 23, 2017
Optipure, a Plano-based company that offers water treatment solutions for the foodservice industry, is proud to announce the launch of its new website: Optipurewater.com. Beginning today this website will be updated with easy access to product information, water filtration sources, news and events, and a portal for Optipure distributors, representatives, and dealers. Eddie Garmon, Optipure Executive Vice President of Business Development, has called this new website a better match for OptiPure as a company and reflects the company’s new brand identity.
Read more: OptiPure Announces New Website Launch
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Published November 23, 2017
Restaurant operators need to take food safety seriously if they can. They should try to establish a food safety culture in their new restaurant. It will be up to owners to make an emphasis out of food safety. Employees will tend to fall in line to uphold food safety culture as well. That should help the restaurant meet any safety codes that are put in to effect. People are working to establish food safety culture in the restaurant.
- It is important for all restaurants to establish a food safety climate that focuses on protocols, cleanliness, and safety at all times.
- All foodborne illnesses of any kind can be prevented and fully avoided if restaurants and other food service industries start implementing a food safety culture and maintain it.
- One key method to making sure a food safety culture is maintained is to ensure company leaders practice what they preach.
“All restaurants should create and implement a food safety culture that emphasizes safety, cleanliness and following well-established protocols.”
Read more: https://www.qsrmagazine.com/outside-insights/how-establish-food-safety-culture-your-restaurant
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How Small Restaurants Can Compete with Web Content
Small restaurants outnumber brand specific large scale restaurants by far, but they do not always bring in as much revenue. With the utilization of web content specifically targeted towards what the consumer wants the smaller restaurants will be able to boost sales and customer attendance. There are templates available to help small restaurants become more appealing, online, to the consumer database which in turn brings the customers into the restaurant. A website or page dedicated to the restaurant that consistently posts informative articles is a boost.
Key Takeaways:
“Web content does not only make businesses more trustworthy to a customer, it also makes them more worthy of being shared. That can translate to more Web traffic, which can boost brand recognition and entice clients to give the business a try.”
Read more: https://www.qsrmagazine.com/outside-insights/how-small-restaurants-can-compete-web-content
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