Published December 6, 2017
Captain D was a restaurant that was struggling. They are a seafood restaurant and many other restaurants that serve seafood have major issues, like Captain D’s. However, a new design along with a commitment to quality turned the brand around and gave them a whole new identity. Fast food seafood is something that a lot of people probably do not know about. The years 2010 and 2011 were tough years for this restaurant. They lost a lot of money then.
- Captain D’s is in the midst of a rebranding of its franchise, to remove previous stigma as a faded operation.
- The restaurant has changed its theme to embrace a more beach oriented approach with light airy colors.
- The new menu features grilled options, more vegetables, and items that can be cooked to the customer’s order.
“At an estimated cost of about $110,000 per unit, the process was understandably going to take some time. All of the new restaurants built in the past three years have featured the look, and the company is in the process of going back and remodeling old ones”
Read more: https://www.qsrmagazine.com/exclusives/captain-ds-and-rebirth-fast-casual-seafood
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Published December 6, 2017
Carl’s Jr. is going to discount their burgers 50 percent for competitors. Their mission is to show that their burgers are so good that their competition is eating them. That was the main inspiration behind the latest deal that Carl’s Jr. made. The promotion was brought forward by the social media channel of the business. They have seen a high number of employees that work at rival businesses eating at Carl’s Jr. The goal is to get people talking about their food.
Read more: Hardee’s, Carl’s Jr. Discounting Burgers 50 Percent for Competitors
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Published December 6, 2017
Waitbusters is now being used in a restaurant that is located in the state of Virginia. The All American Steakhouse has been using the amazing software for a month now and they are very happy with the results it has given them so far. Digital Diner offers many different things for restaurants. They offer table management along with many other perks. They help handle reservations as well. Restaurants no longer have to use multiple outlets with this service.
Read more: Waitbusters’ Digital Diner Arrives in a Family Friendly Sports-Themed Bar and Restaurant Outside of D.C.
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Published December 6, 2017
There are 6 questions with Auntie Anne’s culinary mastermind. One of the questions is about the characteristics that are vital to the snack innovation. The culinary mastermind, Melanie Auxer, said that portability is something for Auntie Anne’s because their customers are always on the go. They could have shopping bags in one hand and a stroller in the other, so the products need to be easy to eat as well as carry for the consumer.
- Modern consumers are always out and about, so meals and snacks that are portable are preferred.
- Staying trendy in food can be tough with an always changing target to aim for, but product testing can help with success.
- Involving customers in picking new products can combine research with marketing; limiting risk while boosting awareness.
“We’re looking at how consumers eat, what they eat, and who they eat with. But we want to make ourselves that go-to snack wherever you are, and to do that, we have to understand more than just the flavor trends to stay relevant.”
Read more: https://www.qsrmagazine.com/menu-innovations/6-questions-auntie-anne-s-culinary-mastermind
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Captain D’s and the Rebirth of Fast Casual Seafood
Captain D was a restaurant that was struggling. They are a seafood restaurant and many other restaurants that serve seafood have major issues, like Captain D’s. However, a new design along with a commitment to quality turned the brand around and gave them a whole new identity. Fast food seafood is something that a lot of people probably do not know about. The years 2010 and 2011 were tough years for this restaurant. They lost a lot of money then.
Key Takeaways:
“At an estimated cost of about $110,000 per unit, the process was understandably going to take some time. All of the new restaurants built in the past three years have featured the look, and the company is in the process of going back and remodeling old ones”
Read more: https://www.qsrmagazine.com/exclusives/captain-ds-and-rebirth-fast-casual-seafood
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