Published December 26, 2014
The convenience of online ordering is attractive to restaurant customers, and by developing an online food ordering system you can expand your market.
According to a study by the Interactive Advertising Bureau, 69 percent of mobile users have ordered food digitally. In order to take advantage of the trend, restaurants will need a mobile application that features their menu and nutritional information.
Quality takeout packaging is also important. Find the right packaging for the food you serve so the quality isn’t affected during transport.
Read the full article here: Offering Online Ordering Can Drive New Business
Published December 26, 2014
Assistant managers are important members of the food service team. An effective assistant manager leads shifts rather than just running them, and that means higher profits and less turnover.
Priority number one for assistant managers involves planning and prioritizing daily activities for efficiency. They should also know the basics of business, finance, and technology. They must mesh well with the general manager and maintain integrity and credibility.
Assistant managers should have clear communication skills and learn from mistakes, but also have the desire to continuously improve.
Read the full article here: 7 critical skills every assistant manager should master
Published December 25, 2014
Keeping track of food costs can be difficult, and wasted food means wasted revenue. These tips can help you manage your food costs to save you money.
Always check your invoices. Mistakes like overcharges happen, and you want to make sure you’re getting what you pay for.
Price your menu correctly. Know what the food costs and keep your menu up to date.
Talk to your cooks, since they’re the ones handling the food. Make sure portion sizes are correct and that everyone is making an effort to reduce waste.
Finally, track your inventory. Always know what’s on hand and what’s expiring so it can be used before it goes to waste.
Read the full article here: Awesome Ways To Control Food Costs
Published December 25, 2014
With the effects of climate change becoming more difficult to deny, most of the population has shifted their mindsets toward sustainability. People want to know where their food comes from and how it was processed. If your restaurant is to survive the coming years, it’s time to go green.
There are a lot of reasons for the switch. For one, it’s responsible. By turning toward higher quality, organic, local food your restaurant is doing its part to protect the planet, and people are more likely to support businesses that show they care.
Sustainable food is in demand and mainstream. Not only that, it’s profitable, as people are willing to pay more for the assurance their food is fresh and environmentally friendly.
There are many options available when it comes to green food. From produce to pasta, poultry to beef, sustainable food is available almost everywhere.
What are you waiting for? Join the green food revolution!
Read the full article here: Is your restaurant green?
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Published December 24, 2014
Baby Boomers are spending and eating out less as they enter retirement age, likely due to factors such as fixed incomes and lack of retirement savings. What does that mean for your restaurant?
While marketing to the younger generation is often the focus, don’t leave your older patrons behind. Instead, focus on what the groups have in common. Find a balance between traditional menu items and new fads to appeal to a wide range, and try to target ages 30-60 for the long term.
Read the full article here: Report: Baby Boomers Are Spending Less At Restaurants
Published December 24, 2014
With new technology emerging on the market all the time, it can be difficult to decide what equipment is right for your restaurant. These five tips will simplify the process.
First, narrow your search to the category of equipment you’re looking for. Then start researching specific models. Read reviews and compare brands and prices.
Some products have videos available, and check out the comments for more impromptu reviews.
Ask the professionals questions about their products directly as they can match equipment to your specific needs. You can also ask your peers to offer their opinions and insight on different brands and equipment.
Read the full article here: 5 Tips for Finding the Right Restaurant Equipment
Published December 23, 2014
It’s New Year’s resolution time! Consider these ideas to amp up your restaurant in 2015!
Increasing your social media presence will generate more business. Make a resolution to interact more with customers online. Using more technology in general will bring your restaurant up to speed.
Organize, organize, organize! Start spring cleaning early. Do regular inventory and make sure everything is well stocked and be mindful of waste.
Make your employees a priority and spend time training and developing a strong team. Recognize and praise achievements and help them if they’re struggling.
Finally, try something new! Sometimes shaking things up a bit with new decor or menu items is all that’s needed to bring in a little extra revenue.
Read the full article here: Top 5 New Years Resolutions For Your Bar Or Restaurant
Published December 23, 2014
Trivia and bars go together like wings and ranch. People love competition and trivia nights are a great way to draw in and entertain customers.
Jackpot Trivia is a new game-show style trivia system that allows all patrons to play any time on any day, but is it really better than traditional trivia nights?
There’s no need for teams with Jackpot Trivia – any individual can play against the other customers on demand. People can choose their own categories and in-game boosts are available to help competitors strategize.
It sounds like a neat system and it would work well in large, loud, busy bars, but it takes away the intimacy and camaraderie that makes traditional trivia fun. I miss the days where an actual person spoke the trivia questions aloud and collected the answers on paper. When you remove the human element, you remove part of the experience.
Read the full article here: Jackpot Trivia Guaranteed FUN For Your Bar Patrons
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Published December 22, 2014
Catering a party comes with some challenges, but these tips can help you out!
First, organize a list. You have to know how many people there will be before you can plan the food and drink. Save on prep time with pre-made items and make sure you have enough equipment and staff on hand.
Design a simple menu that meets the customer’s needs, and keep portion sizes in mind. A buffet style setting offers easy access and reduced labor costs with more food choices.
Keep space in mind. If it’s a very large party, closing the restaurant for the evening may be a good idea.
Read the full article here: 5 Tips On How To Successfully Cater A Large Party
Published December 22, 2014
Mobile marketing is huge now, but there are a few things you can do to make sure your campaign is effective.
First, incorporate a way for customers to provide feedback, such as their location. You can use that information to target specific places for advertising. Also watch your automatic push notifications – create a blackout window during early hours.
Be transparent and keep your fine print easy to read on mobile coupons. Compare different promotions to find one that works best, and put a time limit on them. Use mobile analytics to analyze discount trends.
People also like a creative approach. Digital scratch off coupons and mobile mini games create an experience for the customer and they’re more likely to remember your brand.
Read the full article here: 7 ways to strengthen mobile promotions
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