All the current data about consumer restaurant preferences shows that business will continue to migrate towards healthier food option. McDonald’s is definitely pay attention to these trends, and is developing several strategies to adapt to them.

One intriguing concept that McDonald’s is testing out is the Corner Cafe brand. The company soft-launched this concept with one location in Sydney, Australia. This single location is a great space for McDonald’s to test out new, healthier meal options and see how they can adapt their quick service model to more upmarket fare.

The Corner Cafe’s menu is constantly changing as McDonald’s tests out new ideas. The cafe features fancier drinks than McDonald’s other brands, with baristas handcrafting coffee beverages and serving up craft sandwiches. The food options are reminiscent of Starbucks and other coffee chains that are seen as being slightly more upscale than McDonald’s, leaning heavily on sandwiches with fresh and healthy fillings.

McDonald’s is trying to future proof its business by creating the type of store quick service customers will want to visit decades from now. The Corner Cafe may represent McDonald’s prediction for what quick service will look like in 2025.

Read the full article here: Business Intelligence Spurs ‘Future Lab’ Innovation at McDonald’s Corner Cafe

Commentary

Comments closed

Choosing ht right glassware for your restaurant may seem to pale in importance when compare to other aspects of running a restaurant, but that undersells its significance. Customers interact intimately with glassware, and the right glasses can have an unconscious positive influence on customers. Make sure your glassware fits with your restaurant’s atmosphere, whether that be refined and elegant or funky and hip. Quality glassware elevates drinks served in it, and is a powerful tool for establishing your restaurant’s brand.

Read the full article here: Glassware: Picking the Right Fit for Your Customers

News

Comments closed

The extra-busy holiday season can ramp up servers’ stress, so make sure not to make this time any harder on them than you need to. Remember that the person serving you food while you spend time with your family wishes they could be spending quality time with their loved ones, and be nice to them! Treat them with respect, and leave a nice tip. The crazy volume of holiday business can cause some delays in a restaurant, so don’t freak out if you spend a few extra minutes hanging out before food appears

Read the full article here: What We Wish Customers Knew When They Dine Out During the Holidays

News

Comments closed

More and more restaurant chains are experimenting with implementing delivery services these days. It’s easy to see why: Americans are ordering delivery nearly twice as frequently as they did five years ago. A fleet of tech startups are experimenting with offering a new kind of delivery service to meet the increased demand. Companies like Caviar, DoorDash, OrderUp, and Postmates charge a fee to pick up their order from a restaurant and deliver it to the customer.

These startups have some advantages. Customers can order on an app and track the turn-by-turn progress of their delivery, and can order from anywhere because the delivery services aren’t partnered up with specific restaurants. However, in their current form, delivery startups like Postmates have problems. They are expensive for one, with delivery fees often in excess of 10 dollars. Furthermore, they are inefficient, because delivery workers often just wait in line to order food like any other customer to pick up food.

The Postmates model shows promise, but there is room for improvement. If the delivery services figure out how to get prices down and solve their coordination problem with restaurants, they stand to change the way food delivery is done.

Read the full article here: Delivery at Scale

Commentary

Comments closed

Chef Danny Bowien is known for using bold and unexpected flavors at his Mission Chinese Food restaurants, coming up with crazy flavor combinations like Kung Pao Pastrami. One thing he hasn’t been known for is breakfast food, but that will change when he introduces his limited-run breakfast menu in December. In a twist, every item on the menu will use Kellogg’s cereal in some way. The menu, which will only be available on December 18-20, will raise money for the Bowery Mission.

Read the full article here: Mission Chinese Food Will Serve Breakfast for Special Menu

News

Comments closed

Career Education Corporation, which runs the 16 Le Cordon Bleu locations in the US, announced that will be be shutting down its culinary schools over the next couple of years. The company cited changes in educational funding rules as the main reason behind its decision. The shutdown of American Cordon Bleu locations will not affect the original French school, which is run independently. The last day for new student enrollments at US Cordon Bleu locations is January 4, 2016.

Read the full article here: Feeling the Heat, Le Cordon Bleu is Closing its U.S. Cooking Schools

News

Comments closed

The United Nations made headlines a little while ago when it suggested that humans should consume more insects in the future as a way to combat climate change and food availability issues. Many American commenters were aghast at the UN’s seemingly barbaric suggestion. Their horrified reactions are indicative of the North American taboo against insect consumption that casts insects in a disgusting light.

The thing is, it would be a good idea for humans to eat more insects. Bugs are plentiful and nutritious, and raising them doesn’t use a lot of the Earth’s precious resources. Plus, insects can be downright delicious, as people from any of the numerous cultures that eat them regularly would tell you.

Eater has a piece that explores how to win Americans over to the insect-eating cause. They argue that the key to getting Americans into edible bugs is for chefs to embrace the culinary possibilities of bugs. Chefs in America have a long and successful history of getting Americans to eat things that had previously been unthinkable, from ethnic foods like fish sauce and kimchi to strange cuts of meat like sweetbreads and tongue. Making insects the stars of legitimately delicious dishes will do more to convince Americans to eat bugs than trying to hide the bugs by grinding them up into flour, as some people are trying to do.

Read the full article here: What Will It Take For Americans to Eat Insects?

Commentary

Comments closed

Papa John’s is pledging to eliminate the use of chicken raised with antibiotics by summer 2016. The grilled chicken toppings and chicken poppers at the chain will be made with chickens raised without human or animal antibiotics and fed an all-vegetarian diet. This is a big step for the world’s third-largest pizza company, putting it ahead of its competitors in the effort to serve antibiotic-free food. the switch to antibiotic-free chicken is in keeping with the chain’s brand image as a company that judges itself based on ingredient quality.

Read the full article here: Chicken on Papa John’s Pizzas Will be Antibiotic Free by Summer 2016

News

Comments closed

January is a festive month, and the internet makes that fact even more true. These days, every day of the month is some kind of holiday that you can look up online and base a marketing promotion around. New Year’s day can be creatively renamed Bloody Mary day. Did you know that January 2 marks the beginning of National Buffet Week? You can do a cozy event for National Hot Buttered Rum Day on Jan. 17, or have a nacho special on the 29th, which is National Corn Chip Day. And don’t forget that January is National Soup Month and National Slow Cooking Month.

Read the full article here: Restaurant Marketing Ideas for January

News

Comments closed

The cocktail craze has brought many previously-neglected spirits to prominence in recent years. American consumers who once turned their nose up at anything other than vodka are now obsessed with bourbon, artisanal tequila, and stranger liquors like chartreuse. One spirit that is poised to benefit from America’s newfound taste for exotic imbibables is cachaca, Brazil’s national liquor.

Cachaca is a snappy, spicy, and sweet clear liquor made from fermented sugarcane juice. It is most well known for being the base for the Caipirinha, a cocktail of cachaca, lime, and sugar that tastes like Brazil’s beaches in a glass. Although cachaca has traditionally only really been available in Brazilian restaurants in the US, it is growing in popularity, and with good reason. Cachaca is complex yet light, and it’s highly mixable. Artisanal cachacas made in traditional copper pot stills are becoming more available in America, introducing US drinkers to the wide variety of flavor profiles the spirit can have.

One incredibly exciting thing about cachaca is that it’s the only widely available spirit in the world that can be aged in the rainforest woods of Brazil. Most of the flavor of aged spirits comes from the barrels in which they are aged, and the exotic woods used for cachaca have flavor profiles that are unfamiliar to most drinkers.

Cachaca seems like it may take the same path in the American drinking market that tequila did recently, as American consumers discover the variety and quality of a spirit that was previously seen as a one-trick pony.

Read the full article here: A Complete Guide to Cachaca: Brazil’s Most Popular Spirit

Commentary

Comments closed