A website for the hospitality industry issued an account summarizing an consulting firm’s recent poll about the use of social media by restaurant goers. The study found that not only young people consult social media when considering going to a restaurant. It found that 53% of people in the 56 to 65 year old bracket consult social media about a restaurant, versus 58% for people in the eighteen to thirty five year old group. This suggests that restaurants pay attention to their social media pages.

Key Takeaways:

  • It’s not just the younger generation who are utilizing social media to make decisions about where to eat
  • Restaurants should take advantage of social media to increase their traffic
  • Both young and older generations are using social media to take advantage of restaurants deals and feel more connected to restaurants through their media site.

“Social media should be priority for all restaurants, not just those aiming at a younger demographic.”

Read more: http://www.bighospitality.co.uk/Business/Social-media-restaurants-not-just-for-young-Millennials-says-poll

Commentary

Comments closed

Tea sales in restaurants have decreased, largely due to people saying the tea is not worth their money, or that coffee is better suited to their tastes, despite consumers drinking tea over three times as much as coffee at home. However, this may be remedied by out-of-the-box thinking by tea sellers who will have to compete to keep business up. Many new tea companies are cropping up to compete against big coffee companies.

Read more: Restaurants urged to innovate on tea, as sales drop vs coffee

News

Comments closed

When it comes to restaurants or other places that sever food brands are something that people want to know. Most items customers don’t care about the brand. They are not advertised to the consumer. However, that is not true when it comes to beverages. Customers want to know what brand they are drinking. Is it Coke or Pepsi? Is it a certain type of root beer, or lemonade? Research has shown that it is the one item that customers want to know about the name.

Read more: Brands win on beverage menus

News

Comments closed

Salad bars are not always the most exciting thing at a restaurant. They are typically all the same and nobody gets too excited over them. There are some operators however that are making salad bars much more exciting. They are making sure that most things are fresh and never frozen. They are making sure that things are prepared in house. Finally many of them are changing things up daily by offering different options with grains and more.

Key Takeaways:

  • A new trend in salad bars are having fresher produce with a regional flare.
  • Another trend is to include varieties such as cottage cheeses or yogurts to enhance the quality of salad bars.
  • To create a fresh salad bar another trend is to purchase local produce.

“Marywood University in Scranton, Pa., is now giving commuter students a discount at its dining hall each Thursday, the Wood Word newspaper reports.”

Read more: http://www.foodservicedirector.com/menu-development/menu-strategies/articles/how-5-operators-are-making-salad-bars-spring-life

Commentary

Comments closed