A survey group called Uniday’s did a study on differences between Millennials and Generation Z. The study dealt mainly with restaurants and spending when dealing with restaurants. it also registered how frugal the Generation Z folks were compared to the Millennial folks. For example, it was found that 78 percent of Generation Z folks spent the majority of their money on food but were also more financially wise than their Millenial counterparts. The article also found out that Generation Z folks are spontaneous, while only 5 percent of them tested to be planners. This was all mapped out through surveys.

Key Takeaways:

• Gen Zs spend the majority of their money on food, but are more careful about finances than Millennials.
• Gen Zs often make spontaneous, in the moment decisions when it comes to food, often learning about new items on the menu instead of on social media.
• Gen Z consumers are willing to try new things, and regularly try new restaurants.

“Gen Z’s are spontaneous by nature. Only five percent of them said they plan their meals in advance while 48 percent said they try a new quick-service restaurant chain every month”

Read more: https://www.qsrmagazine.com/news/report-millennials-and-gen-z-are-not-created-equal