Published December 18, 2014

Keys to Success – The Local Factor

Business is booming for Colorado-based soup and salad franchise MAD Greens. In this interview, director of marketing Lucas Clark reveals a passion for local sourcing.

MAD Greens has its own 1 1/2 acre farm south of Denver. According to Clark, “less food miles equals better taste,” and he cites that as a major key to their success, along with an emphasis on restaurant hospitality and great employees as ambassadors for the brand.

Read the full article (and see the video) here: MAD Greens: Less food miles equals better taste