Published April 8, 2016
The Future of Chipotle
In recent months, Chipotle, the tex-mex inspired fast casual giant, has experienced what many brands fear: the dreaded health scare. There are a number of factors that can cause this type of outbreak for a restaurant, but there are a few strategic ways that a restaurant has to work very hard to do to ensure that their brand can survive and bounce back from the misfortune. If you are looking for ways to rebrand your restaurant after a similar situation, read this article today!
Read the full article here: Burgers, Beverages in Chipotle’s Future?
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