Published March 27, 2015
Taco Bell is an innovation machine!
Taco Bell has been busy! Ever since Brian Niccol took the lead as president and then chief executive, the quick-service taco chain has been making headlines with the introduction of a full breakfast line, new menu items, and even a new fast-casual brand called U.S. Taco Co. and Urban Taproom!
With mobile technology in demand, Taco Bell answered with the addition of tablet ordering and payment options as well. What will they do next, and what can your restaurant learn from their success?
Read the full article here: Taco Bell Is At It Again
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