Published January 21, 2015
The saying “it pays to be beautiful” couldn’t be more true for The Jeju Island, a Korean restaurant in the city of Zhengzhou in China. If you’re one of the first 50 beautiful customers of the day, you get your meal for free – seriously.
You’re judged on your appearance by a panel of plastic surgeons in a special area where you have your photo taken. I wonder how much the plastic surgeons are getting paid for this service.
The restaurant launched their promotion with a big colorful sign above their doors, but the city forced them to take it down. However they have no intention of stopping their practice.
I’m curious to know how effective their strange marketing strategy has been. It must be a popular place if they’re giving up to 50 free meals away per day, though maybe their beauty criteria is incredibly strict and only a handful are chosen.
In any case, they’re sure getting a lot of attention! Controversy brings customers; it’s something to think about.
Read the full article here: Free Meals for Beautiful People at a Restaurant in China
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Published January 21, 2015
Do you love serving? Is it part of your identity, a defining characteristic? It was for Shirley Wensor, a waitress from Virginia. She loved her job so much, her family saw to it she was buried in her uniform.
Shirley worked at the same restaurant for over 35 years, and didn’t stop when she reached retirement age. She was working until two days before she died of heart failure. She found vacations boring and preferred to work instead.
Read the full article here: This Waitress Loved Her Job So Much She Was Buried in Her Uniform
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Published January 21, 2015
Food service jobs have traditionally seen a very high turnover rate with nearly 50% of workers quitting or being let go in quick-service and 40% in mid-range restaurants. The cost of employee turnover can be high, so how can you prevent it?
Invest more time in hiring to find people who will be a good fit, then provide enough training. Be receptive to your staff’s needs and discuss schedules far in advance, and invest in them by showing you care.
For more tips, read the full article here: How to Keep Turnover from Eating Your Profits
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Published January 20, 2015
If you want to make more money at your bar or restaurant, cross selling and upselling are effective strategies. Cross selling is when you suggest another item that pairs well with the item your customer is interested in, such as a side dish or particular beverage. Upselling is offering a higher quality version of your customer’s order, like a more expensive top shelf cabernet. Read on for some tips to help you make the most of these tactics.
Start by training your servers in these practices and emphasizing how important they are. They should speak in specifics rather than generalities while being enthusiastic about the options they’re selling. Just make sure they don’t go overboard and get pushy if the customer isn’t interested.
If a customer is unsure, they’re more likely to be susceptible to this selling strategy. If they ask for suggestions it’s the server’s time to shine! Have them focus on upselling more expensive menu items or offering great pairings.
Remember that upselling and cross selling are just strategies, not the end all be all. Helpfulness and a positive attitude is what keeps customers coming back!
Read the full article here: 10 Cross and Upselling Tactics That Work
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Published January 20, 2015
Innovations in technology are continuing to pop up everywhere, including the local water hole. A digital tracking and information system called iKeg is new on the market, and it could make bartending a little easier.
The iKeg is useful because it tells you how much beer is in the keg, allowing you to make smart purchasing decisions and increase efficiency. The system makes ordering a breeze, and the app links to social media so you can keep patrons updated on new brews.
Read the full article here: The iKeg Will Make Bartenders’ Jobs So Much Easier
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Published January 20, 2015
Many of us try to start the new year with a full steam ahead attitude, but without a solid business plan you’re far less likely to commit to your goals. These tips can help you write a plan to motivate your business ventures in 2015.
If you’re looking to get a business loan, ten to twenty pages is the typical length of a business plan. Before you start writing, do some market research. Stay organized, make sure your numbers and data correlate with your plan, and write it one section at a time.
Read the full article here: New Year’s resolution: Start the year with a great plan for your business
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Published January 19, 2015
Sometimes being a server is rough, but there are plenty of reasons it’s a great job to have! Here are just a few…
For one, it’s usually pretty easy to find someone to take your shift if you want a day off, and you never have to take your work home with you – when you’re done, you’re done!
It’s also nice and convenient to have cash on hand, and all factors considered you’re probably getting paid more per hour than a lot of regular hourly jobs!
Check out the whole list here: 10 Reasons It’s Awesome To Be a Server
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Published January 19, 2015
Servers have to deal with all manner of the human race, from stressed moms with crying babies to rowdy, drunk college boys to sweet little old ladies – you see it all! Unfortunately once in a while a customer comes along who’s mean and difficult – what do you do?
Someone recently posed this question to the Bitchy Waiter and I absolutely love his answer – kill him with kindness. While management can technically refuse service to anyone (and you should find out if that’s an option), usually you’ll have to just deal with the situation best you can, and by best, I mean over the top best.
It puts you in control of the situation rather than letting his attitude control yours. Make it into a fun game and invite your coworkers to watch (secretly from a distance). Who knows, maybe his life took a bad turn and a little kindness could bandage his wounds. At the very least you won’t be letting him ruin your day.
Read the full article here: How Do I Handle This Incredibly Mean Customer Who Keeps Coming Back?
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Published January 19, 2015
Applications are now being accepted for the fifth annual Food and Beverage Awards, held by the National Restaurant Association. Award winners will be announced in March, and recipients of the award will be honored during the NRA show which takes place May 16-19 in Chicago.
Eligibility requires your products have been introduced to the marketplace between May 1, 2013 and May 16, 2015.
Read the full article here: NRA Accepting Submissions for Food and Beverage Awards
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Published January 16, 2015
Your bar could have the best service and drinks around, but if it doesn’t have games it’s missing out on some serious business potential.
Games provide social opportunities and create a fun atmosphere for patrons that keeps them in their seats longer (and that generally results in more drinks and more money made).
Having certain entertainment options is also a great way to set yourself apart from the competition, as customers will see your bar as the go-to place for a fun social experience.
Read the full article here: Why Your Bar Needs Games
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Beautiful people eat free
The saying “it pays to be beautiful” couldn’t be more true for The Jeju Island, a Korean restaurant in the city of Zhengzhou in China. If you’re one of the first 50 beautiful customers of the day, you get your meal for free – seriously.
You’re judged on your appearance by a panel of plastic surgeons in a special area where you have your photo taken. I wonder how much the plastic surgeons are getting paid for this service.
The restaurant launched their promotion with a big colorful sign above their doors, but the city forced them to take it down. However they have no intention of stopping their practice.
I’m curious to know how effective their strange marketing strategy has been. It must be a popular place if they’re giving up to 50 free meals away per day, though maybe their beauty criteria is incredibly strict and only a handful are chosen.
In any case, they’re sure getting a lot of attention! Controversy brings customers; it’s something to think about.
Read the full article here: Free Meals for Beautiful People at a Restaurant in China
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