Published November 2, 2015

5 Reasons Menu Labeling Isn’t as Scary as it Seems

pfs-color-3The federal government’s new chain restaurant menu labeling regulations are scaring a lot of restaurant operators. Operators are afraid that having to post nutritional information on menus may turn away customers, and that adjusting to the regulations will be difficult an expensive. However, the new regulations also have some advantages for operators.

One distinct advantage for franchise operators is that every single franchisee will have to exactly recreate the same recipe every time to ensure that the food served actually has the nutritional content listed on the menu. This will encourage flavor consistency between different branches of the same chain, enhancing that chain’s brand. This consistency will also lead to more predictable food costs because every time a dish is prepared it will contain the same exact amount of each ingredient.

Another advantage of the federal regulations is that they are one rule that everyone has to follow. Previously, different states and municipalities had different menu labeling requirements, and national chains had to adjust their menus accordingly.

Read the full article here: 5 Reasons to Love Menu Labeling

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