Baby boomers are a massive generation. It’s important to keep a boomer-centered food service in mind. The following 3 areas will help you to craft boomer-friendly menus. 1).Boomers prefer fresh”, “clean”, “local” and “lower-sodium or sugar” options to “free from” food, such as those without antibiotics, hormones, or preservatives. 2).Boomers like a wide variety of options to choose from casual to upscale concepts. 3).They like to stick with the classics, such as Italian food, Asian or Mexican dishes, and also prefer lighter Mediterranean-inspired food.

Key Takeaways:

• Baby boomers are either in or will be getting into the midst of retirement age soon.
• Many boomers are now, or already have been, eyeing healthcare facilities and retirement communities.
• Foodservice directors must keep boomers’ distinct preferences in mind.

“Baby boomers, more so than older generations, look for foods labeled “fresh,” “clean,” “local” and “authentic.””

http://www.foodservicedirector.com/sponsored-content/featured-content/articles/3-ways-craft-boomer-friendly-menus