Published May 29, 2015
Distinguishing between advertising, branding, and marketing
As a small business owner, it’s important to familiarize yourself with marketing terminology. This article from FoodService.com describes how advertising and branding are connected but different, and also offers definitions for many marketing terms.
Advertising and exposure through media and engaging with your customers are also covered.
Read the full article here: The Difference Between Advertising and Branding
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