Published February 17, 2015

To Free Pour or Not to Free Pour – That is the Bartender’s Question

Bartending is a unique job that requires skills and flexibility, and many consider it an art just like cooking. There are basically two ways to make a drink: free poured, or measured. This article at Shiftgig asks the question, “Which is better?”

Measured pouring requires each ingredient to be measured exactly so each drink turns out the same, lending a feeling of predictability to a bar. Repeat customers will know their favorite drinks will always taste the same, and it could save the establishment money if hand pouring increases the alcohol used.

While not exact, free pouring adds more entertainment value to the bar and patrons enjoy watching a bartender mix up their drinks with a little extra flair. This is conducive to a relaxed and fun atmosphere, which could mean an increase in customer satisfaction (especially if they believe more alcohol is added to their drinks), and that’s great for business.

Ultimately it comes down to personal preference. If management prefers drinks to be measured, try to add a little extra flair and fun when serving the drink to make up for it.

Read the full article here: Free Pour vs. Measured: Which is Better?
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