Published November 18, 2015

Urban Outfitters Goes Haute Cuisine

Urban Outfitters may be better known for rompers and skinny jeans than it is for pizza and burrata, but the chain has been trying to integrate food service concepts with its stores for the last couple of years. In a move that surprised even the company’s investors, the clothing chain has acquired Marc Vetri’s Philadelphia-based family of esteemed Italian restaurants. Urban Outfitters plans to open new Pizzeria Vetri locations inside or close by several of its stores in the Philadelphia region.

Read the full article here: Urban Outfitters Will Buy One of America’s Most Celebrated Restaurant Groups