Craft beer sales have been growing over the last several years, and projections indicate that growth will continue. Craft beer made up 8.5 percent of the overall beer market last year, an 83 percent increase over 2009’s figure. The craft market is expected to expand further due to consumer demand and the promotion of lighter styles like pilsner and kolsch. The craft sector also owes some of its success to its position as an entry point to beer drinking for people who are new to the beverage.
Read the full article here: Craft Beer Doubles its Consumer Appeal
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